What is Support channels?

Support channels are the routes a brand offers for questions, faults and order problems. A help centre holds written answers you can read at any hour, while email, phone and live chat put you in touch with a person. A community forum lets other buyers answer instead of the company. The number of routes matters less than the speed behind them, since a chat that answers in minutes beats a queue of unanswered mail. Adorama reaches shoppers through chat, phone and help centre, while 8BitDo covers its questions with email and help centre. ACMER adds a community on top of email, phone and help centre, which shortens the wait when a fault is already a known issue.